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Have you ever heard the saying ‘reputation is everything’? Well, in the hospitality industry, that’s certainly the case. And the most important factor for your reputation is your guest reviews.

Increasing direct bookings is every hotelier’s goal in order to save commissions from OTAs.

With guest reviews absolutely crucial to both your online reputation and your revenue, it’s more important than ever to invest time into generating reviews.

This talk shows how managing a property’s online reputation is essential and how guest reviews can contribute to a property’s bottom line.

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